Multi-Location and Franchise Marketing Agency

We are a marketing agency for multi-location businesses and franchise brands. We rank every location in the local map, run Google Ads and social ads market by market, turn visits into appointments and bookings, and report each site in one dashboard, so you know which locations produce and which need attention. Built on local SEO, paid media by location and ChatterBuzz IQ.

Kobe Japanese Steakhouse logo, restaurant group client of a multi-location marketing agency
Bonchon logo, restaurant franchise client of a franchise marketing agency
Medi-Weightloss logo, franchise clinic client of a franchise marketing agency
Age Rejuvenation logo, multi-location clinic client of a multi-location marketing agency
Trustco Bank logo, branch network client of a multi-location marketing agency
Suncoast Credit Union logo, branch network client of a multi-location marketing agency
GLE Scrap Metal logo, multi-location industrial client of a multi-location marketing agency

What does a multi-location marketing agency do?

A multi-location and franchise marketing agency helps brands with many storefronts, from multi-location digital marketing to franchise advertising, win local search, run paid media location by location, and see results for every site. We rank each location in the map, set budgets by market, and report them all in one dashboard.

-57%Cost per lead, GLE Scrap Metal
3xOrganic conversions, GLE Scrap Metal
+425%Leads from paid media, Suncoast Credit Union
Top 3Local SEO in every location, Medi-Weightloss
$1B+Ad spend managed

Built for brands with many locations

Three Things Every Multi-Location Brand Needs.

Whatever the category, these are the three results multi-location leaders want from marketing. We build around all three.

Local search

Be Found in Every Market

Each location ranks in its own map results, with its own page, profile and reviews.

Paid media

Spend Where It Pays

Google Ads and social budgets set location by location, then moved toward the markets that produce.

Reporting

See Every Location

One dashboard shows each location, each region and the whole system.

Multi-location SEO and local SEO

We Dominate the Local Map, Location by Location.

Rankings change from street to street. We track every location on a local search grid, so you see exactly where each one shows up for the searches that matter, and where it doesn’t yet. Then we fix it: profiles, location pages, reviews, citations and local links, one location at a time. This is multi-location SEO built for franchise SEO and local SEO for multiple locations.

  • Google Business Profile per location
  • Unique location pages
  • Review generation
  • Citations and listings
  • Local link building
  • Grid rank tracking
Local search grid before and after for one restaurant location, multi-location SEO rankings by street
1

Audit

Every location, every map.

2

Profiles

Google Business Profiles set up and fixed.

3

Pages

One strong page for each location.

4

Reviews

Steady, location-level reviews.

5

Links

Local links for each location.

6

Grid

Rankings tracked monthly.

Paid media budget split by location with brand fund, co-op and local top-up, franchise advertising

Franchise advertising

Brand Fund, Co-Op and Local Budgets, Split the Right Way.

Franchise systems pay for marketing from a brand fund, co-op contributions and local top-ups. We plan the split, run each location’s campaigns inside it, and show every owner what their dollars returned. Builders with many communities use the same model for franchise lead generation and community-level campaigns.

  • Brand fund and co-op split
  • Budget per location
  • Community-level builder campaigns
  • Grand opening campaigns
  • Monthly rebalancing
Mobile location landing page before and after conversion rate optimization with call, directions and order buttons

Location pages and CRO

Turn Every Local Search Into a Call, a Visit or a Booking.

A location page has one job. We build one strong page for each location, with click-to-call, hours, directions, booking and local reviews at the top, then test it mobile first. Ads and map listings send people to a page that converts, not a store locator.

  • Click-to-call
  • Directions
  • Booking and ordering
  • Local reviews
  • Local schema
15%Landing page conversion, Suncoast
+425%Leads from paid media, Suncoast

CRM and appointment automation

From First Inquiry to Booked Appointment, Automatically.

We build your CRM and the workflows inside it, so every call, form and text is routed to the right location, every appointment is confirmed, and no one falls through the cracks. Your location teams do less manual work, and you see which ads and listings actually fill each calendar.

  • Location routing
  • Appointment booking
  • SMS reminders
  • No-show recovery
  • Review requests
  • Call tracking by location
Today 9:02 AM
Hi Jessica, your appointment at our Winter Park location is tomorrow at 10:00 AM. Reply C to confirm.
C
Confirmed! See you tomorrow. Need to reschedule? Reply R.
1Inquiry arrivesCall, form or text from an ad or a map listing
2Routed to the right locationBy ZIP code, so the nearest site answers
3Appointment bookedConfirmed by text and email
4Reminder sentNo-show recovery if they miss it
5Review requestedAfter the visit, for that location

Illustrative: the CRM workflow behind a location’s appointment text.

What powers our multi-location marketing

Every Location. One AI Watching Every Dollar.

Most agencies report one account at a time. ChatterBuzz IQ pulls every location’s ads, rankings, reviews, calls and CRM into one view, then adds what no platform shows you: what competitors in each market are doing every week. Our team turns that into the next budget shift, page fix or creative change. Dashboards report. ChatterBuzz IQ interprets. People decide.

How ChatterBuzz IQ powers multi-location marketingEvery Location ConnectedAds, profiles, calls, CRMRankings and ReviewsGrid and map trackingWeekly Competitor WatchLocal ads, offers, pagesChatter BuzzIQFull Multi-Location TeamStrategist, local SEO, buyers, analystLower Cost Per LeadLocation by location
Every Location ConnectedAds, profiles, calls, CRMRankings and ReviewsGrid and map trackingWeekly Competitor WatchLocal ads, offers, pagesChatter BuzzIQFull Multi-Location TeamStrategist, local SEO, buyers, analystLower Cost Per LeadLocation by location
Every location

Every Location’s Numbers, Side by Side

Platform reports show one account at a time. ChatterBuzz IQ puts every location’s spend, leads, calls and rankings in one view, so you can see which markets are producing, which are leaking budget, and what to fix first. It works the same for 10 locations or 100+.

Spend and leadsEvery location’s ad spend and the leads, calls and bookings it produced
Cost per leadEach location’s cost per lead against its own goal and the system average
Map rankingsWhere each location ranks in the local map and in AI answers for its market
Competitors by marketWeekly competitor ad and offer scans in each local market, not just nationally

What this leads to: budget moves toward the locations that produce, and weak locations get fixed before they drag the system down.

Location, region and system viewsOne dashboard for each location, each region and the whole brand.
Franchisee-level viewsEach owner sees their own locations, measured the same way as everyone else.
AI analysis on every reportWhat is working, which locations need attention, and where to move budget, in plain English.

Multi-location reporting

One Dashboard. Every Location. Even at 100+.

See each location, each region and the whole system in one place. Franchisors get the full picture. Franchisees see their own locations and how they compare.

  • Location, region and system views
  • Budget split by location
  • Cost per lead by location
  • Map rankings by location
  • Calls, orders and bookings
  • Franchisee-level views
ChatterBuzz IQ multi-location reporting dashboard showing spend, leads, cost per lead and map rank by location

Franchise digital marketing services

Nine Services That Fill Every Location.

Ordered by what fills locations fastest: local SEO and link building first, then paid, social, geofencing, pages, CRM, email and AI search. Browse every service.

Google map pack showing three locations of one brand, multi-location local SEOLocal SEO

Multi-Location Local SEO

Rank every location in the map pack and the search results around it.

Local SEO services →
Local link building report listing links earned for each location from local news, chamber and community sitesLinks

Local Link Building

Local links for each location from news, community and industry sites.

Link building →
Google search ad with location and call extensions above a map pack, local paid search for a franchise locationPaid search

Local Paid Search

Google Ads built by location, with local ads and budgets for each market.

PPC management →
Facebook and Instagram ads with a nearest-location tag, local social ads for franchise locationsSocial ads

Local Social Ads

Meta and other social ads aimed at each location’s trade area.

Social ads →
Geofencing map with radius zones around two locations and a competitor, with a mobile ad notificationGeofencing

Geo-Targeted Advertising

Ads shown to people near, or visiting, a location or a competitor.

Geofencing →
Mobile location landing page before and after conversion rate optimization with call, directions and order buttonsPages and CRO

Location Landing Pages and CRO

Pages for each location, built to turn visits into calls, visits and bookings.

CRO services →
CRM appointment pipeline by location from new inquiry to booked, reminder, visit and review requestCRM

CRM and Appointments

Routing, booking, reminders and review requests, built for every location.

CRM services →
Franchise email localized for one location with brand-locked header and a local offerEmail

Franchise Email Marketing

Brand-approved emails, localized by location, with location-level lists.

All services →
AI answer naming a specific franchise location for a local search, AI search and AEO for multi-location brandsAI search

AI Search and AEO

Each location shown in ChatGPT and Google AI answers for its market.

AI search optimization →

Multi-location marketing case studies

Real Locations. Measured Results.

Restaurants, clinics, banks and industrial networks that grew with our multi-location marketing agency. Browse all case studies.

GLE Scrap Metal homepage, multi-location and franchise marketing agency case studyGLE Scrap Metal logoIndustrial network

GLE Scrap Metal

8 locations · Florida and Michigan

  • -57%Cost per lead
  • 3xOrganic conversions

Florida and Michigan scrap metal recycler. Google Ads spend cut 55% as organic grew. Partners since 2017.

Read the case study →
Suncoast Credit Union homepage, multi-location and franchise marketing agency case studySuncoast Credit Union logoCredit union

Suncoast Credit Union

58 branches · Florida

  • +425%Leads from paid media
  • 98%Lower cost per lead

A branch network with a 15% landing page conversion rate.

Read the case study →
Kobe Japanese Steakhouse homepage, multi-location and franchise marketing agency case studyKobe Japanese Steakhouse logoRestaurant group

Kobe Japanese Steakhouse

14 locations · Florida

  • #1–#2Top keyword rankings

Dominate local SEO on all 14 locations.

Bonchon homepage, multi-location and franchise marketing agency case studyBonchon logoRestaurant franchise

Bonchon

140+ US locations

  • +240%Revenue

240% increase in revenue through local geofencing on all their locations.

Medi-Weightloss homepage, multi-location and franchise marketing agency case studyMedi-Weightloss logoFranchise clinics

Medi-Weightloss

100+ clinics · Franchise

  • Top 3Local SEO, every location
  • -45%Google Ads cost per conversion

Every location in the top 3 local SEO positions, and Google Ads cost per conversion down 45%.

Franchise and multi-location marketing

Marketing for Every Kind of Multi-Location Brand

A franchise marketing company has to adapt to who you serve and how customers choose. Here are the six kinds of brands we work with most, from restaurant franchise marketing to home builders and clinics.

Restaurant owner and manager in a dining room, multi-location restaurant marketing
Restaurant groups and franchisesFull tables at every location.
Banker greeting a customer in a branch lobby, bank and credit union multi-location marketing
Banks and credit unionsMore members at every branch.
Woman receiving a facial in a med spa treatment room, clinic and wellness multi-location marketing
Clinics and wellness centersBooked appointments at every clinic.
New model homes in a builder community, home builder multi-location marketing
Home builders with many communitiesTraffic to every model home.
Shopper walking into a retail storefront, service and retail chain multi-location marketing
Service and retail chainsFoot traffic and calls for every store.
Scrap metal recycling yard with a crane, industrial and recycling network marketing
Industrial and recycling networksQuote requests for every yard.

Choosing a franchise marketing company

How We Compare

A franchise marketing agency should rank each location, split budgets by market and report every site. Here is how the options stack up.

What you get
RecommendedChatter Buzz
Location marketing software
A generalist agency
Local SEO
Grid-tracked, location by location. Profiles, pages, reviews and links for each site.
Listings sync only
One strategy for all
Paid media
Google Ads and social budgets set per location, rebalanced monthly.
Not included
One combined budget
Reporting
ChatterBuzz IQ: every location, region and the system in one view.
Rankings and listings
One account-level report
Link building
Local links for each location from its own market.
Not offered
Rarely local
Appointments and CRM
Routing, booking, reminders and reviews built for each location.
Not included
Rarely offered
AI search
Per-market AI visibility: each location named in ChatGPT and Google AI answers.
Basic
Not offered
Team
In-house specialists led by senior strategists.
Support tickets
Account reps, outsourced work
Risk
90-day guarantee on paid media.* No long lock-in.
Annual contracts
Long contracts, no guarantee

*Applies to qualifying paid media engagements. Targets agreed in writing up front.

Trusted, Certified, Recognized

HubSpotDiamond Partner
Google Premier Partner badge
MetaBusiness Partner
  • 13 years of campaign data
  • 10+ Webby Award wins
  • MBE · WBENC · NGLCC certified
  • $1B+ ad spend managed

Free multi-location audit

See How Each Location Ranks Today.

We look at your marketing the way a customer does, location by location, from the first map search to the booked visit. You keep the findings whether or not you hire us.

  • Local rank grid for your locations
  • Google Business Profile scorecard
  • AI search check
  • Paid media overlap review
  • Duplicate location page check
  • Fixes ranked by location
$0Delivered in 5 business days · up to 25 locations (larger systems sampled)
Free multi-location audit report with a local rank grid for two locations and a Google Business Profile scorecard

Free guide

Multi-Location Marketing: How to Scale Every Market

How multi-location and franchise brands keep one brand voice while every location wins its own market. Read it free.

Related: multi-location SEO for credit unions · how to optimize your Google Business Profile

Free multi-location marketing guide cover and contents page, how to scale every market

QUESTIONS

Franchise and Multi-Location Marketing FAQ

What is franchise marketing?

Franchise marketing is the work of bringing customers to every location in a franchise system. It combines brand-level marketing from the franchisor with local marketing for each location, such as local search, ads and reviews.

Do you offer restaurant franchise marketing and franchise advertising?

Yes. Restaurant franchises are one of our core categories. We handle local store marketing for each restaurant, franchise advertising on Google and social with budgets set by location, co-op and brand fund planning, local email and review programs, and one report for every unit. See our PPC management and local SEO services.

What is multi-location SEO?

Multi-location SEO helps each of your locations rank in its own market. It covers a Google Business Profile for each location, a unique page for each location, reviews, citations and local links, tracked with a local search grid. See our local SEO services.

What is the best franchise marketing strategy?

Start with local search, since most customers choose a nearby location. Add paid media with budgets set by location, then use email and social to bring customers back. Report every location so you can move money toward what works.

How much does multi-location marketing cost?

Integrated multi-location programs start at $10,000 per month, plus ad spend. Brand-level work is usually paid from a brand fund, and local work can be billed per location or funded by franchisee co-op contributions.

Do you work with franchisors or franchisees?

Both. We work with franchisors on brand-wide programs and with franchisees on local ones, always inside the franchisor’s brand rules.

How do you keep the brand consistent across locations?

We set the brand’s templates, messages and approvals once at the top, then localize each location’s pages, ads and posts within those rules.

Why do some of our locations perform better than others?

Usually because of local competition, an unfinished Google Business Profile, thin location pages, few reviews, or ad budgets that don’t match the market. The audit and the grid show which one it is for each location.

How do you report on 100 or more locations?

ChatterBuzz IQ brings every location’s spend, leads and rankings into one dashboard, with views for each location, region and the whole system.

Can you set ad budgets by location?

Yes. We set a budget for each location or community, then rebalance monthly toward the markets that produce the lowest cost per lead.

Can you run Google Ads for multiple locations?

Yes. We build one campaign for each location, with its own radius, budget, call number and location page, so locations never bid against each other. We then shift budget monthly toward the lowest cost per lead. See our PPC management services.

Do you set up appointment booking, reminders and a CRM for each location?

Yes. We build the CRM and the workflows inside it: routing each call, form and text to the nearest location, booking confirmations, text and email reminders, no-show follow-up and review requests. See our CRM and automation services.

Do you run local social media ads for franchises?

Yes. We run Facebook, Instagram and other social ads aimed at each location’s trade area, with brand-approved creative localized for each market, local offers and grand opening campaigns. See our social advertising services.

What is a local search grid?

A local search grid checks where a location ranks in the map results from many points around it, such as a 7 by 7 grid. It shows that rankings change from street to street, and where a location is strong or invisible. We track it monthly for every location.

How long does multi-location marketing take to work?

Paid media results typically show in 30 to 60 days. Profile and review gains come within a quarter. Location SEO and AI visibility build over 6 to 12 months.

Ready for a Multi-Location and Franchise Marketing Agency That Ranks Every Location?

Get a free multi-location audit: where each location ranks, where your ad budget leaks, and a plan by location.

Schedule Your Strategy Session

Step 1 of 3

WHAT INDUSTRY ARE YOU IN?(Required)
WHAT ARE YOUR GROWTH GOALS?(Required)