By:
Michael Freeman
Reading Time: 2 minutes Social media has come to be accepted as a helpful tool for businesses, but some wonder if it’s possible to accurately measure its success. While measuring the ROI of social media may not be as straightforward as other business endeavors, it can and should be done. Outline Your Goals First, outline your goals. Do you […]
Read this post Read more Reading Time: 2 minutes Social media has come to be accepted as a helpful tool for businesses, but some wonder if it’s possible to accurately measure its success. While measuring the ROI of social media may not be as straightf...
By:
Michael Freeman
Reading Time: 3 minutes Pinterest for businesses is better than ever. Updated measurement tools and cost-per-click advertising solutions now make it an indispensable marketing tool. Since launching in early 2013, Pinterest business accounts have assisted companies and brands engage consumers around the globe. Now with personalized promotion functionality and advanced analytics, Pinterest’s latest revamp is giving marketers new, measurable […]
Read this post Read more Reading Time: 3 minutes Pinterest for businesses is better than ever. Updated measurement tools and cost-per-click advertising solutions now make it an indispensable marketing tool. Since launching in early 2013, Pinterest busin...
By:
Michael Freeman
Reading Time: < 1 minute As people spend more of their time on mobile devices, the rise of mobile advertising as a viable marketing solution should come as no surprise. Much like other avenues of digital advertising, its cost is far cheaper than traditional media and allows for highly-refined targeting to specific audiences. Combine search ads that initiate phone calls […]
Read this post Read more Reading Time: < 1 minute As people spend more of their time on mobile devices, the rise of mobile advertising as a viable marketing solution should come as no surprise. Much like other avenues of digital advertising, its cost...
By:
Victoria Wallace
Reading Time: 3 minutes Today’s consumer is tech- savvy and armed with a wealth of digital information that influences what they do and don’t purchase. Gone are the days when you simply paid for an ad to tell the consumer your product or service was good; now your brand must gain social approval in the digital sphere. Your customers’ […]
Read this post Read more Reading Time: 3 minutes Today’s consumer is tech- savvy and armed with a wealth of digital information that influences what they do and don’t purchase. Gone are the days when you simply paid for an ad to tell the consumer yo...
By:
Victoria Wallace
Reading Time: 4 minutes After reading up on the power of content marketing, you successfully finished writing the most awesome blog post for your company blog. Now that your blog post has been published for the world to see, you may think you can just sit back and watch as your blog generates traffic overnight. “How could it not?” […]
Read this post Read more Reading Time: 4 minutes After reading up on the power of content marketing, you successfully finished writing the most awesome blog post for your company blog. Now that your blog post has been published for the world to see, y...
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