
SHALYN DEVER
founder & CHIEF GROWTH STRATEGIST

experience
Shalyn is the visionary engineer, investor and founder behind Chatter Buzz. With over 20 years of experience in engineering, program management, business, and sales, she thrives on the challenge of solving business problems and driving expansion.
Her expertise spans all facets of technology, systems, business growth, and marketing including data analytics, digital media buying, programmatic, automation, web & app development, SEO/SEM, and conversion rate optimization (CRO). Before establishing Chatter Buzz, Shalyn managed $100 million in R&D projects at General Electric, Rockwell Collins & DRS Technologies.
As a fractional CMO, Shalyn has been the catalyst behind transformative growth. She scaled a medical manufacturing company from $5M to $40M in just under three years, culminating in a successful acquisition at 8x EBITDA. In another case, she supercharged a SAAS company’s client acquisition strategy by 4x, paving the way for its acquisition by Salesforce in just 18 months.
Shalyn leverages EOS/Traction to streamline operations, ensuring that every team member is in the right role for maximum impact. As a trusted advisor, she helps companies achieve operational excellence and drive sustainable growth. Shalyn is also an active member of CEO Nexus, a network dedicated to empowering growth-focused CEOs
A sought-after speaker in the digital marketing industry, Shalyn has been featured in Forbes, Entrepreneur.com, and Search Engine Land.
Her ability to address capability and capacity gaps in revenue operations has helped multiple companies achieve exits with up to 10x multiples, particularly increasing sales revenues and improving customer success.
Lennar Homes, Orange County Government, Hillsborough County Tax Collector, Visit Orlando, BonChon, TeamViewer, Novatus (Sold to Salesforce), 3B Medical (Sold to React Health), Harley Davidson, Comtech Systems, Eva-Dry, Bed Bath and Beyond, Hallmark Nameplate, Trustco Bank and many more.
CLIENTs SERVED
20+
years of experience
Bachelors of Science in Electrical Engineering (BSEE)
Master of Science in Electrical Engineering (MSEE) – University of South Florida (USF)
Masters of Business Administration (focus on Entrepreneurship), Florida Institute of Technology (FIT) (Melbourne, FL)
education
Orlando’s Top 40 under 40. Orlando Top Women to Watch, USF Fast 56 Winner,
PROFESSIONAL AWARDS
Black Belt Six Sigma Certified (through General Electric) , PMP (Project Management) Certified (through Rockwell Collins)
Google Ads Certified, Google Analytics / Video / Display, Bing Certified Partner, Inbound Marketing (Hubspot), Linkedin Partner Certified, Facebook Blueprint Certification.
Certifications
Tennis, Travel to Exotic Destinations, New Tech, Fine Dining and Culinary Exploration, Skiing and High-End Adventure Sports
hobbies
WE’D LOVE TO
HEAR FROM YOU
Looking for a digitally-led strategic partner with a 360° perspective? Let’s have a conversation.