SEO | SEO Stages
SEO occurs in stages, and Chatter Buzz Media performs them all. From the initial site audit, to setup, implementation, and tracking, we use the most cutting-edge SEO techniques and tools in the industry, and closely monitor them every step of the way. Our system is designed for success, and we never perform negative SEO or blackhat techniques. Rest assured, with Chatter Buzz Media, you get professionals who use legitimate and proven SEO practices to help your page rank.
Site Audit / Research:
SEO starts with a website evaluation and tons of research. We visit our client’s websites looking for areas of improvement, industry specific keywords, possibilities for internal and external links, and several other key factors that help them rank higher in the world’s leading search engines.
If your current website looks like the example above, we have several chances to fix what is wrong and optimize it to place higher. SEO and Web Design go hand in hand, your current design could be holding you back from placing higher in the world’s leading search engines. We will devise the perfect plan for your website and recommend design changes that could help you place even higher.
In this step we also research our client’s competitors to see how they compare, and use this information to help track our progress.
After evaluating our client’s website and meeting with them about their goals, we set up their SEO package. We gain backend access to their website and social media accounts, and acquire all necessary passwords to carry out the job. Since every client demands different things, not all SEO packages are the same. We create an SEO plan based on our initial meeting and research, and our SEO team goes to work.
After we’ve met with the client, audited their website, and set up their SEO plan, the Chatter Buzz Media Team goes to work implementing it. We create quality keywords and phrases, optimize the website’s existing content, submit the website to local directories, start PPC campaigns if necessary, and work with the social media team to share the content we created and optimized… among other secret techniques. We can’t share them all!
Graham Sharpe – SEO on PR Content Pieces
No SEO plan is complete without tracking our performance. We use tools and services such as Google Analytics, Webmaster Tools, SEOmoz, and Alexa.com to see what areas of our plan are working best, and what areas need more attention. We do not keep this information to ourselves, clients receive monthly reports detailing which keywords and landing pages are performing the best. If accounts are not set up on sites such as Google Analytics and Webmaster tools, we will handle that for them so we can track our progress and do the best job possible.
Evaluation and Editing:
After tracking the performance of our SEO plan, we evaluate our performance and make changes if necessary. If certain keywords are performing better, we may create more content based around that keyword. If others are not performing well, we look for opportunities for improvement. Chatter Buzz Media stays informed on news in our industry to keep up with Google’s ever present algorithm changes, and changes in the way people are using the Internet. What worked 2 years ago may be old news today, we make sure to stay ahead of the curve so our clients receive the best SEO services in Orlando and all across the globe.