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real estate marketing

5 Top Real Estate Marketing Tactics You Need in 2017

There was a time when a prominent downtown office was all a real estate agent needed to attract prospective sellers and buyers searching for their dream home. Those days are over. With 80% of today’s homebuyers* looking for a new home online, an agent’s online presence is already the best way to close new sales. […]

MYSPACE

#ThrowbackThursday- Myspace and Rebranding

We’re taking it back this week for a fun #ThrowbackThursday. More often than not, companies will go through a rebranding stage because they’ve decided to take their company in a new direction. However, sometimes that rebrand doesn’t do the company justice and their business suffers. When Facebook took over, Myspace became a victim of the […]

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law firm

Social Media Tactics for Law Firms

Though social media has solidified its place in almost everyone’s everyday life, the debate over law firms’ appropriate use of social networking platforms has yet to be settled. Security concerns along with the potential for confidentiality breaches and damage to a law firm’s brand call into question the value of engaging in social media marketing […]

Why You Need to be Socially Aware

#FeministFriday- Why You Need to be Socially Aware

It’s important to be socially aware in today’s world. You never know who is going to see what you’re putting out there or who you’re going to offend. With the media putting social blunders on full display and social media making them viral, there’s no way to take it back once it’s done. Print is […]

following bar

Following Bar Statutes and Digital Advertising

  Legal marketing practices, whether traditional or online, are strictly regulated by both the American Bar Association and Florida Bar Association. These rules are designed to help attorneys follow national and local statutes, increase public access to law firms and provide critical legal information in a fair and non-predatory manner.   The Florida Bar Association […]

internet trolling

How to best handle Internet Trolling

Dealing with Internet Trolling When you put anything out into the public domain, you run the risk of being publicly criticized. And the Internet is no different. If you are regularly publishing content there will almost certainly be someone who disagrees with you at some stage. And among those people, there will almost certainly be […]

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